Dublin, Ireland, Friday December 11th, 2006 ChangingWorlds, the leading supplier of mobile portal platforms and personalisation solutions to the wireless telecommunications industry, today announced that it will exhibit its ClixSmart Intelligent Portal Platform as part of the Enterprise Ireland Pavilion at 3GSM World Congress 2007.
“3GSM is and has been a key part of ChangingWorlds’ sales and marketing activities for several years,” says Vincent Ryan, vice president of sales and marketing for ChangingWorlds. “The show gives us an excellent opportunity to demonstrate our market leading ClixSmart portal solution. We also have a number of exciting market developments and product enhancements in the pipeline and look forward to making several announcements in the run up to and during the show”.
The award winning ClixSmart Intelligent Portal Platform is a modular solution, offering intelligent and personalised content navigation features, shown to increase mobile internet traffic. It intuitively personalises the operator’s portal structure for each subscriber, so that the user’s portal is relevant to his or her particular interests. ClixSmart’s intelligent navigation technology, enhances usability by promoting the most relevant services closer to the portal home page. Subscribers spend less time searching and more time viewing personalised content. ClixSmart has been successfully deployed with over 40 operators worldwide and is proven to increase data ARPU (average revenue per user) for operators.
ClixSmart also includes a range of intelligent mobile marketing features that enable network operators to create targeted, personalised marketing campaigns that grow service awareness, stimulate mobile internet usage and drive up wireless data revenues. In addition, ClixSmart’s business intelligence and reporting features provide invaluable insight into subscriber activity on the portal.
ChangingWorlds will be exhibiting at the Enterprise Ireland Pavilion located in Hall1, Stand 1F17.
About ChangingWorlds
ChangingWorlds is the market-leading provider of intelligent personalisation and portal solutions for the wireless telecommunications industry. The company’s market leading ClixSmart™ platform includes advanced personalisation technology, which reduces click-distance and drives ARPU (Average Revenue Per User) for wireless network operators.
ChangingWorlds has a proven track record in delivering carrier-grade wireless portal solutions and has deployed its award winning ClixSmart platform with over 40 wireless operators worldwide including TeliaSonera, Vodafone, O2, Mobilkom and Wataniya Telecom. Founded in 1999 and privately owned, ChangingWorlds employs over ninety highly qualified staff in Ireland (Dublin), Malaysia (Kuala Lumpur) and the USA (San Francisco).
ChangingWorlds is shaping the future of the mobile internet.
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