Press Releases | 15-03-2005

 

15-03-2005 tele.ring select ChangingWorlds' ClixSmart wireless portal

 

CTIA, New Orleans, LA, USA, March 15th, 2005 – ChangingWorlds, the market leading provider of Intelligent Wireless Portal solutions, today announced that tele.ring, Austria’s fourth biggest telecommunications service provider, has selected ChangingWorlds’ ClixSmart as the platform for its new wireless portal.

 

ClixSmart was chosen as tele.ring’s preferred portal platform following the vendor selection process because its advanced features improve operational efficiencies and enhance the user experience of wireless internet, resulting in increased ARPU.

 

ClixSmart’s intelligent colour portal management functionality will enable tele.ring to rapidly publish new services to its new wireless portal, thereby reducing overheads and minimizing time to market with new services. With ClixSmart’s content discovery features tele.ring will be able to offer its wireless data subscribers an enhanced user experience and improved navigation on tele.ring’s portal.

 

tele.ring will also use ChangingWorlds’ ClixSmart device profiling capabilities, which provide automatic device recognition, content rendering and transcoding, thus optimising content presentation on the user’s handset and making it possible for subscribers to take advantage of the latest advances in handset technology.

 

ClixSmart’s Service Monitor will provide tele.ring with a fully automated system for measuring service quality and availability on its wireless portal content on a 24 hour basis. ClixSmart Service Monitor’s comprehensive reporting capabilities can generate a wide range of quality-of-service statistics and reports on portal services, which improve management of third party content partners.

 

“With ClixSmart, tele.ring will launch a rich, dynamic portal service which will differentiate us in today’s competitive marketplace and offer our subscribers an outstanding user experience.” stated Peter Nebenführ, CMO at tele.ring.

 

“Our ClixSmart Intelligent Portal Platform will assist tele.ring to rapidly introduce a compelling portfolio of innovative, high value, wireless internet services”, said Luke Conroy, CEO of ChangingWorlds. “We are very excited at the prospect of working with tele.ring and look forward to helping them to create a ‘sticky’ wireless data service that offers the best possible user experience for its customers.”

 

About tele.ring
tele.ring Telekom Service GmbH (“tele.ring”), located in Vienna, Austria, is the only full service provider with its own fiberglass fixed network (1012) and a modern mobile network (0650) that covers 98 % of the Austrian population. With 570 employees tele.ring provides mobile, data and internet services for more that 973.000 customers. In 2004 tele.ring started to offer UMTS coverage in 10 main Austrian cities. For further information please have a look at: www.telering.at

tele.ring is part of the Western Wireless International Corporation (WWI), a globally operating affiliate of Western Wireless Corporation (WWC), one of the leading telecom providers in the USA.

 

About ChangingWorlds Ltd.
ChangingWorlds is the market-leading provider of Intelligent Mobile Portal solutions. Incorporating unique intelligent navigation and service personalization technologies, our award-winning ClixSmart multi-access portal solution is deployed with over 20 mobile network operators, in 19 countries worldwide.

 

The ClixSmart Intelligent Portal Platform combines ChangingWorlds unique intelligent navigation and service personalization technologies with sophisticated colour portal management capabilities. ClixSmart’s intelligent portal management capabilities also improve operational efficiencies, minimise overheads and reduce the complexities involved in managing third party content partners. In addition, ClixSmart's device profiling solution optimises content presentation on the handset. It supports all WAP 1.0, WAP 2.0 and 3G mobile devices enabling subscribers to benefit from the latest advances in handset technology.

 

Independent user trials conducted by our customers on live ClixSmart deployments have proven that ClixSmart enhances portal usability and increases data service usage, resulting in significant revenue gains for network operators.

 


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