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Do you know what your subscribers are doing off-portal?  How are you leveraging that information to help them find what they’re looking for and discover new content off-portal?  How are you utilizing that information to improve the personalization accuracy on your portal to entice users to return?  You should learn what your customers do off-portal to improve personalization accuracy both on and off-portal.

The Amdocs Mobile Internet Personalizer is an off-portal profiling engine that learns what users do when they leave your portal, so that it can recommend sites and content that they’ll most likely be interested in.  It logs user off-portal activity from the Mobile Internet Bridge and feeds it back to the portal in order to improve personalization accuracy both on and off-portal.

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Benefits

  • Know what your customers are doing off-portal
  • Help your customers find what they’re looking for faster, and to discovery new off-portal content
  • Improve your personalization accuracy on and off-portal, and entice them to return